Russia's Disinformation Machine: Inside an Internet Troll Farm
  • Forthcoming January 2027/230 pages

Russia's Disinformation Machine:

Inside an Internet Troll Farm

Ori Swed and Bryan Giemza
Hardcover: $110.00 $55.00
ISBN: 979-8-89616-699-3
What happens when voices in your social media feed are not real people, but instead come from a coordinated, and dangerous, production line? How does a troll farm manufacture credibility, infiltrate communities, and persuade citizens to amplify messages designed to divide them? And how are these methods mutating as artificial intelligence makes false personas cheaper, faster, and harder to detect?

Ori Swed and Bryan Giemza answer these questions by reverse engineering Russia’s Internet Research Agency (IRA). Using open data, network and content analysis, and case studies, they identify the specialized roles that kept the IRA operation running: fake news producers, agenda setters, hashtag gamers, supporters, and fearmongers. The result is a blueprint of disinformation, showing how narratives are created, adapted, circulated, and made to look organic. Russia's Disinformation Machine transforms an infamous political episode into an intelligible system, illuminating the organizational logic behind malign influence campaigns and emerging AI-enhanced threats.
Ori Swed is associate professor of sociology and director of the Peace, War, and Social Conflict Laboratory at Texas Tech University. Bryan Giemza is professor of humanities in the Honors College at Texas Tech University.

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